As the modern workforce evolves, so too must the way businesses support, engage and retain their people. Today, flexibility, value and wellbeing matter more than ever — and benefits are no longer a tick-box exercise. They’re a strategic advantage.
Thrivr was built in direct response to these changing expectations. We’ve created a fully integrated, FCA-regulated platform that brings together perks, protection and personalised support — all under one brandable roof.
This article sets out who we are, what we do, and what makes Thrivr a fundamentally different proposition in the market.
The Landscape Has ChangedÂ
The nature of work has shifted significantly in recent years. According to the Office for National Statistics, over four million people in the UK are now engaged in non-permanent or flexible work – whether through umbrella companies, agencies, or direct contracting.
Despite this, many of these individuals still lack access to meaningful benefits. Research from the CIPD shows that just 31% of contingent workers receive the same benefits as permanent staff. The result? A growing disconnect – and missed opportunities for businesses to build loyalty and long-term value.
Meanwhile, expectations have risen across the board. In a 2024 YouGov survey, 76% of workers said they would be more likely to stay with a company that offers personalised, accessible benefits, and 63% said benefits are as important as salary when weighing up job opportunities.
What Thrivr DoesÂ
Thrivr is a modern software company offering a customisable platform that allows businesses to deliver high-impact benefits and services, accessible across desktop, tablet, iOS and Android.
Our platform includes:
Integrated Lifestyle Discounts
Everyday savings on retail, travel, food, entertainment and more, all delivered in-app, without frustrating click-outs or third-party redirects.
Wellbeing & Health Support
Including 24/7 Virtual GP access, mental health counselling and discounts on pharmacy and optical services.
FCA Regulated Products
Access to credit score insights, pension and investment guidance and free services like will writing and retirement forecasting. As an FCA-regulated firm, we also offer in-house, regulated products such as Health Cash Plans, Personal Accident, Protection, and more. Available across iOS, Android, and Web, our stylish and customisable services enable businesses to attract, retain, and reward their diverse teams.
Reward & Recognition Tools
App-based features that enable businesses to celebrate milestones, incentivise performance and foster ongoing engagement.
What Makes Thrivr DifferentÂ
1. FCA-RegulatedÂ
Thrivr is authorised and regulated by the Financial Conduct Authority, allowing us to offer financial products in-house. This ensures compliance, reliability and peace of mind.
2. Truly Integrated SolutionsÂ
The majority of our services, including our discount ecosystem, are fully embedded within the app. Users stay within the platform from discovery to purchase, improving UX, increasing usage and simplifying reporting.
3. Customisable, Brandable, ScalableÂ
We work with businesses to make the platform their own, from visual branding to the inclusion of bespoke benefits. You can even promote your own services, cross-sell, or upsell directly through the platform.
4. Accessible Across DevicesÂ
Thrivr is available on iOS, Android, tablet and desktop, ensuring a consistent experience for users wherever they are, with real-time syncing across platforms.
5. Driven by Real Commercial ValueÂ
This isn’t just a feel-good add-on. Our platform is designed to support key business objectives:
- Client retention
- Workforce engagement
- Contractor loyalty
- Upselling and cross-selling opportunities
Built for Modern Businesses
Thrivr supports a wide range of partners, including:
- Umbrella and Payroll Companies looking to add tangible value to their worker offering
- Recruitment Agencies seeking to attract and retain top flexible talent
- Financial Services Firms using our platform to engage clients and deliver additional services
- B2B Businesses aiming to support their teams or customer base with a value-led solution
Whether your workforce is remote, hybrid, temporary or permanent, Thrivr is built to evolve with your business delivering scalable, measurable impact from day one.
Ready to Thrivr? Â
The workforce has changed. So has the definition of value.
Thrivr is here to meet that change head-on offering an integrated, FCA-regulated, mobile-first platform that helps organisations reward, support and retain the people that power their business.
We’re not just a benefits provider. We’re a long-term partner helping businesses grow, engage and thrive in a fast-moving world.
To find out more or request a demo, contact us at hello@thrivr.co.uk.
References
CIPD (2023). Reward Management Survey. Chartered Institute of Personnel and Development.
https://www.cipd.org/uk/knowledge/reports/reward-management-survey
Office for National Statistics (2023). Labour market overview, UK: October 2023.
https://www.ons.gov.uk/releases/labourmarketoverviewoctober2023
TUC (2022). Living on the Edge: The rise of insecure work in the UK. Trades Union Congress.
https://www.tuc.org.uk/research-analysis/reports/living-edge-rise-insecure-work-uk
YouGov (2024). Employee Expectations Survey: Workplace Benefits & Retention.
https://yougov.co.uk
Glassdoor (2023). What Job Seekers Really Want: Benefits, Pay and Flexibility.
https://www.glassdoor.com/research
Gallup (2023). State of the Global Workplace Report.
https://www.gallup.com/workplace
Perkbox (2023). The Benefits Employees Want in 2023 and Beyond.
https://www.perkbox.com/uk/resources
Financial Conduct Authority (FCA). FCA Register – Thrivr.
https://register.fca.org.uk
Thrivr Industries – Thrivr
https://thrivr.co.uk/industries/
